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How Google Search is changing Our Brain?

Our Brain

Decades ago in the pre-internet days, if you are asked to answer a tricky question from your professor, you had several options to address that challenge. You could ask the professor to grant some more time for contemplation. You could pull out an encyclopedia to make research on the given subject. Or, you could go to the library and explore different books unleashing information on this. Whichever the option you have chosen among this, it definitely will be more complicated and more time consuming than what you are doing today: Google it. 

Google search and the Internet have helped us in a better way by making us detached from unreliable memories for random facts and pieces of information. In the era of Google, there is no point in learning the spelling of a lengthy English word, mobile phone number of your close friend, and dates of historical events. Thanks to the technology to help us avail and learn everything in a swipe at the fingertip.

Diverse Opinion from Experts

Studies based on existing research suggest that Google is not just changing how we live and work–its actually altering our brain. 

This statement won’t be a surprise if you are familiar with neuroscientist Michael Merzenich. He explained in his popular TED talk, ‘After all, that’s what our brain is made to do. Its constructed for change. And, its all about change.’

However, the question seems unclear that what kind of change Google brings to the brain, positive or negative? “It is pretty clear that the brain is changing. However, is it changing for the better? At this point, we don’t know” Storm explained once. 

Indeed, opinion will be different, and most of the time, it will be unclear too. What we need to do with this contrast is categorize each of them according to the tone of the content, i.e., positive changes and negative changes.  

Positive and Negative Aspects of Googling

  • Boost Brain Functioning: It is a common opinion that Internet searching is much complicated than reading a book since it involves processes such as searching out interesting things, jumping from one hyperlink to the next, and finding the meaning of unknown words. Studies report that Google search is appropriate to rewire your brain in a better way by boosting its functionality. For proof, the exponential growth of user-generated content online over the past decade reveals that Google users are becoming more creative over the years. 
  • Increase Thinking Capacity: Google unleashes a virtual and advanced platform where we are able to search and avail whatever the information we needed at the right moment. We can find what are the things people searching the most on the Internet, different opinions from different people, and updates of each of them. We avail the sea of options to watch and analyze the diversity of each subject by clicking multiple links. Finally, we form a conclusion based on the research that we did widely on Google. This means we are thinking a lot.  
  • Reduce Attention Span: With the advent of Google in our daily life, our capacity to pay attention to a single subject is seemingly diminished. The hyperlinks appear everywhere on the Internet encourage us to explore different and multiple tasks at the same, and we jump from one task to the next. This quick action conditions our mind in such a way by limiting us to observe and concentrate on things just for a short time. Because of this, blog writers are facing the biggest challenge that they are unaware of how to attract Internet readers to keep reading their content.   
  • Encourages Multi-Tasking: Multi-tasking is not a challenging activity for people living in the Google era. We used to search for things on Google while we listen to music or chatting with friends. Even if all these processes appear in different tabs or in different links, it is not a difficult task for us to switch from one activity to the next.

CONCLUSION

According to studies, the process of multitasking can actually divide our brain’s attention power. If we continuously engage in the multitasking process, it would gradually result in a greater mental distraction that can make us insane. As proof, the research explains that only 2 percent of the population is acknowledged as supertaskers since they are the mere proportion proved their ability to perform multiple workloads successfully.

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