UX design is a dynamic and fast-paced industry that exhibits a vibrant wave of trends and patterns each year. It is one of those industries that is ever-changing and expeditious in bringing a fresh tide of trends, discussions, and deviations dissimilar to any other sectors.
2018 has witnessed a diversion towards the data-driven and user-oriented strategies in the functionality of the UX design industry. The year has shown a keen focus on the usability, and end-user experiences specifically focused on customers in each sector who depend on trends in the UX design.
However, in 2019, the UX design industry is showing an improvement in its productivity in a better way than in previous years. UX has introduced some advanced trends that are competent in dominating the design industry in this year.
Let’s dive into the emerging UX design trends that improve user experience and satisfaction in 2019.
Switch from flat design to material design
Flat design is seemingly becoming fall flat on its face around this time. Today we are ignorant of the bland minimalism, crispiness, or brightness of the flat design to become live, interactive, and adaptive in designing for various devices.
Since the advent of the material design in 2014, UX design has drawn a new shape in its implementation level through the introduction of responsive animations, 3D icons, transitions, and many more. It functions by using realism as it as the only tool to achieve interactive and creative targets.
There is no denying the fact that the content has always been the king; even in the year 2019. Since the UX performs more than just a design, businesses today are accountable for interlacing stories and content around the digital space that they create. Thus, the design is seemingly abundant of contents regarding user data that include behavior, preferences, and journeys.
From the first wake of 2019 itself, the UX industry has started imbibing content as the major part of its design to create the most relevant user experience possible. In its aim to deploy substantial content to be accessible for the target audience, the UX has succeeded in establishing its aim this year.
Voice-activated user interface
The wide acceptance received for voice assistants such as Siri, Alexa, Google Home, etc. have paved the way for the voice-activated user interface in the UX in 2019. This year, the UX industry is seemingly showing an increase in designing user-oriented voice applications that produce fabulous voice experiences.
UX designers are primarily centered on designing a voice similar to visual interfaces. This voice assistance helps produce speedier outcomes and extraordinary user experiences.
The intrusion of augmented reality (AR)
AR is indeed on top of the latest UX design trends in 2019. It comes in full swing to the UX design as the user transitioning from digital-screen into AR screen. This sophisticated technology can predict the future of the UX design with regard to user experience and user behavior based on their requirements.
According to the study conducted by Zion Market Research, between 2016 and 2021, the market size of AR will be expected to grow at 85.2 CAGR. Many big brands including Walmart have already taken AR into their stride. Also, most of the popular designers are today pursuing AR as a part of their advanced applications.
Personalized user experience
Personalization is a dynamic UX trend that learns and adapts changes in users’ experience trends. It offers advanced services based on users’ characteristics, behavior, attributes, and data analysis.
UX personalization creates a customized user experience that is relevant and targeted towards a particular consumer or a group of consumers’ needs. Since the consumer prefers interfaces that are personalized at their convenience, UX design analyses their past interactions through various stages, touchpoints, and preferences to deliver successful personalized user experiences.